Registrations
112%
1,331 registrations from 1,193 prior benchmark
Registration growth
WarburtonTrail Fest
Growing a trail running event into a destination weekend people return to every year
- Campaign
- Nov 2025 - Mar 2026
- Service
- Organic social media
- Event
- Warburton Trail Fest
- Milestone
- 12% registration growth
1,331 registrations39K website visits72K page views$1.61M regional economic impact
The Numbers
Click a result to hear the story behind it.
Event Breakdown
Every event. Real numbers from the final participant list.
Event visitation
116%
3,594 visitors from 3,093 prior benchmark
Destination attendance
Average spend
138%
$274 average spend per person
Regional impact
How It Started
Every campaign begins somewhere unexpected.
Tap each chapter to open it.
Autism fundraising · Mansfield Autism
$68,077
Raised in 2026
When the team reached out about raising awareness for autism, we said yes without hesitation. It was outside the original brief, but that did not matter.
We built a fundraising push into the campaign using the organic audience we had already spent months growing.
No paid ads on our end. No additional charge to the client. Just a community that trusted the content, pointed toward a cause worth their attention.
Over $68,000 had been raised for Mansfield Autism.
Platform Performance
Before Catchy. After Catchy. All organic.
| Stat | Before Catchy | After Catchy |
|---|---|---|
| Views | 419K | 737K+75.9% |
| Content Interaction | 419K | 737K+75.9% |
Views
Before
419K
After
737K+75.9%
Content Interaction
Before
419K
After
737K+75.9%
“
Thanks for the amazing work this year team. Was super happy I took the risk and went with the top package you offered. The difference it made, in combination with the paid advertising, had a significant impact. Especially on Instagram where we struggled a little to get traction. I'd love to have a chat with you guys about the 2027 event.
Andy Payne
Director
The Outcome
Growing a trail running event
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